
Project Experience
Organizational development:
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Implementation of professional development programs
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Results: doubled talent progression rate.
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Creation of the Transversal Work Group programme that fosters teamwork to solve challenges proposed by senior leadership
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Results: 60 groups created. Programme received award from the Brazilian Association of Human Resources -RJ.
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Debt Collections and Sales:
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Increased collection effectiveness for large financial institution using new SMS texts in 6 treatment groups and 2 control groups during 2 periods.
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Result: the best treatment group was 3% more effective than the control group with the standard SMS.
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Developed a new collection messaging catalogue (SMSs, letters and emails) for improving collections in a leading financial institution for vehicle financing.
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Result: project implemented.
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Increased collection of property taxes in Rio de Janeiro using letters with different content.
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Result: additional of US$ 52 million of collection in five years.
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Accelerated payment of property taxes in Rio de Janeiro redesigning the payment booklet.
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Result: yearly additional of US$ 55 million in lump sum payment.
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Credit card sales and activation increase using new training materials for third party operators.
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Result: training material delivered.
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Education and Early Childhood:
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Increase of online school year enrollment reducing costs and queues using e-mails to parents.
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Result: 57% increase in online enrollment.
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Increased parent participation in their children's education using WhatsApp messages.
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Result: increase of 4.1% in the average of the test score of a national exam simulation.
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Increase of vaccination coverage for children from 0 to 3 years old using different media and content.
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Results: project in progress.
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Health and Safety:
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Reduction of risk situations for pedestrians crossing high traffic avenues with new signs.
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Result: 30% increase in desirable options.
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Project to reduce no show in consultations and health exams using SMS messages.
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Result: project stopped due to the pandemic.
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Support in the development of SMS messages to reduce speeding between speed cameras on urban roads.
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Result: project in progress.
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